Are you ready to learn how to decorate and stage? Start your career training today.

San­dra Racz offers a vari­ety of inte­ri­or dec­o­rat­ing and home stag­ing class­es accred­it­ed by The Dec­o­rat­ing and Stag­ing Acad­e­my.   The-DSA’s class­es are cer­ti­fied with con­tin­u­ing ed and con­fi­dence build­ing class­es. As the longest run­ning train­ing pro­gram of its kind in the USA, The-DSA have helped many turn their tal­ent into a prof­itable busi­ness. The class­es are based on sol­id design prin­ci­ples com­bined with log­i­cal sys­tems that will get you up and earn­ing quick­ly. Our train­ing is rec­og­nized by indus­try asso­ci­a­tions as among the best in the indus­try pro­vid­ed by high­ly qual­i­fied and expe­ri­enced Mas­ter Pro­fes­sion­als. If you are com­par­ing our train­ing pro­grams to oth­ers around the coun­try, (we encour­age you to so do) chances are that train­er began their career by train­ing with The-DSA.

Live and Online Learn­ing Options
$1095 Live Learn­ing, Class­room space is limited
$895 Online Learning
Tuition Includes: Man­u­al, Forms, Learn­ing Aids, Col­or Har­monies Hand­book, Pro­fes­sional Col­or Deck,  Affil­i­ate Dis­counts, Hands-On projects with paint, fab­rics and design elements.

Col­or is the root of every beau­ti­ful room.  Not only col­ors that look great togeth­er but also col­ors that make the peo­ple that live there…feel phe­nom­e­nal. Cre­at­ing a beau­ti­ful room requires an under­stand­ing of the col­or selec­tion process, which requires more than a good eye for color.

This Col­or Sys­tem is a unique col­or selec­tion sys­tem blend­ing the sci­ence of col­or with the pow­er of num­bers. Learn how to com­mu­ni­cate col­or with your client and nev­er again ask the ques­tion, “What is your favorite color?”

Class Out­line 

The Art and Sci­ence of Color
Col­or Terminology
Under­stand­ing the Col­or Wheel
Ele­ments of Color:
Hue, Sat­u­ra­tion, Val­ue, Tint, Tone, Shade
Why the Ele­ments of Col­or Matter
Influ­ences: Col­ors, Light­ing, Achro­mat­ic, etc.
Col­or Har­monies made Easy
Under­stand­ing Under­tones, Hue Bias and Overtones
Dec­o­rat­ing in the Zone with Color
Per­fect Palette vs. Pleas­ing Palette-which is best for your client
Code the Col­or Deck
Trans­lat­ing to dif­fer­ent mediums
Real vs. Per­ceived Col­or Recognition
The Con­fi­dent Col­or Con­sul­ta­tion Forms Kit
Col­oriza­tion Tools and How to Use Them
Learn How to Mea­sure Color
Col­or Har­monies in Fab­rics, Uphol­stery, Cabinetry,
Floor­ing, Accessorizes
Top Ten Col­or Mis­takes and Secrets

Busi­ness and Marketing

Busi­ness Start-up Guide- licens­es, tax id, insurance
Nam­ing your Business
Iden­ti­fy­ing your Tar­get market
Pric­ing your Services
Addi­tion­al Rev­enue Streams
Cre­den­tials and Certifications
Mar­ket­ing through Cred­i­bil­i­ty ver­sus Visibility
Press Releas­es, Blogs, Web­sites, Branding
Kin­dred Spir­it Marketing
Pre­sen­ta­tions that Rock and Attract Clients
Adver­tis­ing-Free, How to Attract Media Expo­sure- Print Advertising

Resources

Free Mem­ber­ship in Inter­na­tion­al Directory

$1795 Live Learn­ing, Class­room Space is Limited
$1500 Online Learning
Tuition Includes:Com­pre­hen­sive dive into redesign and next lev­el edu­ca­tion into inte­ri­or dec­o­rat­ing.  Visu­al learn­ing with instruc­tor led ses­sions. Enhanced learn­ing and pro­duc­tiv­i­ty with manu­als, forms, learn­ing aids, affil­i­ate dis­counts, hands-on projects, client con­sul­ta­tion, design ele­ments and much more.

This class is the longest run­ning Live, hands-on class of this type.
We have been around the longest for a reason…we teach for your success. 

There is more than one way to cre­ate a beau­ti­ful room. Some clients need help from top to bottom…some may already have great things but sim­ply need help styl­ish­ly plac­ing them. Inte­ri­or Redesign, instant grat­i­fi­ca­tion and bud­get friend­ly, allows you to show­case your skills and cre­ate a rela­tion­ship for future Inte­ri­or Dec­o­rat­ing projects.  Your Inte­ri­or Dec­o­rat­ing cer­ti­fi­ca­tion pre­pares you for col­or con­sult­ing, smart shop­ping, prop­er space plan­ning and cre­ativ­i­ty. Get ready to love your job, make mon­ey and delight your clients.

Class Overview

Dec­o­rat­ing Ele­ments and Principles
12 Steps to the Per­fect Inte­ri­or Redesign
Build a Room Sto­ry Board
The Pow­er of Placement
Dec­o­rat­ing in the Zone™
Room Shapes, Focal Points, Ceil­ing Heights
Book­case Design
Rug Knowl­edge
The Art of Accessorizing
What Goes with What
Col­or Confidence
Tools for Safe­ty and Ease
Con­fi­dence Shop­ping System
How to Estab­lish a Budget
Shop­ping Form
Whole­sale vs Retail Shopping

Busi­ness and Marketing

Busi­ness Start-up Guide: Licens­es, Tax ID, and Insurance
Nam­ing your Business
Iden­ti­fy­ing your Legal Structure
Tar­get Mar­ket Analysis
Pric­ing your Services
Life as an Entrepreneur
Oth­er ways to make mon­ey with your Talent
Cre­den­tials and Certifications
Pos­i­tive­ly Out­ra­geous Cus­tomer Service
Mar­ket­ing and Advertising
Press Releas­es, Blogs, Web­sites, and Branding
Social Media Integration
Hands-on train­ing in Real Homes

Live and Online Learn­ing Options
$1795 Live Learn­ing, Class­room Space is Limited
$1500 Online Learning

Tuition Includes: Com­pre­hen­sive home stag­ing edu­ca­tion.  This indus­try is here to stay and con­sid­ered a reces­sion proof career.  Visu­al learn­ing with instruc­tor led ses­sions. Enhanced learn­ing and pro­duc­tiv­i­ty with man­u­als, forms, learn­ing aids, affil­i­ate dis­counts, hands-on projects focused on occu­pied and vacant stag­ings.

Home Stag­ing is an intense three day work­shop focus­ing on the pop­u­lar in-demand ser­vice to max­i­mize the abil­i­ty to grow a busi­ness and gen­er­ate prof­its in the ser­vice of Home Stag­ing. This cur­ricu­lum is a com­pre­hen­sive look into the world of stag­ing.  This high­ly lucra­tive ser­vice allows you con­nect and devel­op rela­tion­ships with home­own­ers and agents. Learn the key ele­ments to stage a home to sell vs. dec­o­rat­ing a home to dwell.  From fur­ni­ture place­ment to accessorizing…there is a dif­fer­ence.  The class incor­po­rates class­room time with field work in a vari­ety of homes to hone your skills.  The online learn­ing mate­ri­als are the same as well as the projects.  You select the hands on project in the online class. 

Class Out­line

ACTION™ Sys­tem –The DSA Numer­i­cal Scor­ing System
The What, How, and Why of Staging
Stag­ing with a Decorator’s Eye
Ten Steps to a Per­fect Staging
Sell­ing Point ver­sus Focal Point
Sell­ing Wall, Floors, Win­dows, and Doors
Per­cep­tion ver­sus Reality
Col­or and Staging
Client, Real­tor, and FSBO Relationships
Writ­ing Stag­ing Proposals
Con­tracts and Pricing
Ben­e­fits of Real­tor and Zillow.com
Stag­ing in the Zone™
Over­com­ing Objec­tions with Placement
Tablescapes, Book­shelves, and Rugs
The Art of Smart Accessorizing
Tools to make your Job Eas­i­er and Safer
Build­ing a Port­fo­lio-Pho­tog­ra­phy Tips
Hands-on in homes
How to Build an Inventory
Imple­ment­ing the Shop­ping List Form
Cre­at­ing the Per­fect Shop­ping List
Pros and Cons of Whole­sale and Retail Shopping
And More

Busi­ness and Marketing

Busi­ness Start-up Guide- licens­es, tax id, insurance
Nam­ing your Business
Iden­ti­fy­ing your Tar­get market
Pric­ing your Services
Fit­ting your Busi­ness to your Lifestyle
Addi­tion­al Rev­enue Streams
Cre­den­tials and Certifications
Mar­ket­ing through Cred­i­bil­i­ty ver­sus Visibility
Press Releas­es, Blogs, Web­sites, Branding
Kin­dred Spir­it Marketing
Pre­sen­ta­tions that Rock and Attract Clients
Adver­tis­ing-Free, How to Attract Media Expo­sure- Print Advertising

Resources

Stag­ing Manual
Notes handout
Over 40 Forms
Pro­fes­sion­al Col­or Deck
Affil­i­ate Discounts
Hands On Exer­cises in Real Homes
Testimonials
Port­fo­lio Before and After Photos

Why Train with The-DSA?

• Geared to Estab­lished and Begin­ning Dec­o­rat­ing and Stag­ing Pro­fes­sion­als and Enthusiasts
• Endorsed and/or rec­og­nized by more indus­try asso­ci­a­tions or com­pa­nies than any oth­er train­ing pro­gram. They include RESA, IAHSP, IDS, Dec­o­rat­ing Den, Décor and More, Showhomes, and others.
• Sys­tem­at­ic Approach includes No-Fail For­mu­las, Forms, Tools, and Resources
• Nation­al Stag­ing Scor­ing Sys­tem:Pro­vid­ed in three for­mats to ensure stag­ing success.
• Annu­al cur­ricu­lum updates to keep train­ing mate­ri­als fresh and on trend.
• Alum­ni Audit oppor­tu­ni­ties.
• Mas­ter Pro­fes­sion­al Train­ers who stand out as Nation­al Award Win­ners, Fre­quent Nation­al and Region­al Con­fer­ence Speak­ers, Pub­lished Authors and Writ­ers, and are fea­tured on a vari­ety of TV and Radio seg­ments includ­ing HGTV.
• Mul­ti­ple learn­ing for­mats to suit your learn­ing style includ­ing Live Class­room, Online and On-Demand classes.
• Free or Eco­nom­i­cal ongo­ing edu­ca­tion­al oppor­tu­ni­ties includ­ing webi­na­rs and ebooks.
• Busi­ness Devel­op­ment and Forms will jump start your business.
• Spe­cial­ty Train­ing Team, a part­ner­ship with oth­er indus­try lead­ers, offer­ing addi­tion­al edu­ca­tion­al opportunities.
• One year FREE list­ing on The Dec­o­rat­ing and Stag­ing Acad­e­my Nation­al Direc­to­ry. List­ing includes bio, head­shot, social media links, and all vital links for clients to con­nect with you.
  Mul­ti­ple indus­try mem­ber­ship oppor­tu­ni­ties with IAHSP and RESA at a reduced fee.
• Par­tic­i­pa­tion in Design­er Dis­counts/To-The-Trade Pro­grams.

This is an industry full of opportunities and growth potential.
Let us help you achieve your dreams by blending your talent with our
education, certifications, marketing and business savvy
to help you reach your goals.

Com­ple­tion of this cer­ti­fi­ca­tion will earn you one year mem­ber­ship in the The Dec­o­rat­ing and Stag­ing Inter­na­tion­al Direc­to­ry. This direc­to­ry allows you to show­case your cer­ti­fi­ca­tions, busi­ness, offers links to social media plat­forms, high­light your bio, pho­to or logo and the iden­ti­fies you as a cer­ti­fied mem­ber of The Dec­o­rat­ing and Stag­ing Acad­e­my.   We will walk you through the steps to max out SEO with the use of the nation­al logos.  The mem­ber­ship allows you to take advan­tage of dis­counts, free webi­na­rs and more. $1000 val­ue

Please con­tact us if you have any questions.
info@the-dsa.com or 888–383-9555